Build sustainable growth through insight-backed strategy. Our team combines deep platform knowledge, sophisticated planning, and constant optimisation to create multi-channel roadmaps that maximise your returns.
Partners to…
Our multi-channel strategies are designed to drive impactful, measurable results that fuel long-term business growth.
Rooted in decades of experience, we bring our deep market and platform knowledge to build insight-led strategies unique to your business, its objectives, and the challenges it faces.
We work closely with you to build long-term, measurable paid media strategies rooted in insight and experience. As a client, you’ll always work directly with the team shaping your strategy roadmap, ensuring it aligns with your business objectives of today, and ambitions of tomorrow.
We analyse your market, audience, and objectives to identify where your budget will have the biggest impact. It’s important to get the media mix right – our insight-led media strategies ensure your brand reaches the right people, in the right place, at the right time.
Understanding who you’re speaking to and where you’re targeting them avoids wasted spend. We dig into your data to uncover your best customers and use that data to influence our strategic recommendations.
From launch strategy to channel mix, timing, and targeting, we plan every detail to make sure your campaign lands with maximum impact from day one.
We approach your campaigns with testing in mind, building frameworks for messaging and visuals that let you experiment, learn, and improve.
“They provide thorough ad performance feedback, explaining the technical stuff very clearly. Their experience and knowledge of their field shine through, and the results speak for themselves! You can confidently leave Floresco to manage your ads, while you get on with running your business.”
– Guy Bigland, Books About Art
Our Paid Media Planning & Strategy services help you make the most of your paid media investment by providing strategic direction and smart multi-channel media planning, backed by data, insight, and experience.
We offer full strategic support across the paid media lifecycle. Our strategy services include:
We offer flexible strategy and planning support based on your needs:
Ongoing strategy and planning to take your paid media activity to the next level.
Standalone support across growth forecasting, media planning, and strategy projects.
Practical sessions to upskill or support your internal team.
We’re a small but experienced team, based in Bath and Bristol, with decades of paid media expertise. Between us, we’ve helped hundreds of businesses grow through paid search campaigns, from global retailers and tech start-ups to independent brands and household names.
Our approach blends client focus with the latest technology and creative thinking to build long-term growth. We offer tailored paid search strategies for every brand we partner with, backed by transparent and measurable reporting that keeps performance visible and aligned to your goals.
The foundations of your marketing. We’ll ensure your ads are expertly executed, blending years of experience with the latest technologies.
Data is only as powerful as it is accurate. We’ll help you see the wood for the trees, providing clear and meaningful data that sets you up for success.
Long-term growth is about fostering genuine connections with consumers. We’ll connect you with your customers to build lasting relationships.
A paid media strategy is the plan behind your advertising spend. It defines where, when, and how you invest across channels – such as search, social, and display – to reach the right audience with the right message at the right time.
Without a strategy, paid media becomes guesswork. A clear digital advertising strategy ensures your budget is focused on the right platforms, audiences, and creative, helping you avoid wasted spend, maximise returns, and drive sustainable growth.
The paid media industry moves quickly. Working with an agency gives you access to specialist expertise and up-to-date platform knowledge without the overhead of building an in-house team. It ensures your campaigns are planned, optimised, and scaled by experts focused solely on performance.
We offer a flexible approach. Many clients work with us on a fully managed service, but we also offer ongoing consultancy, training, one-off audits and partnership solutions.
Our team will be in touch. Get ready for growth that keeps growing.
"*" indicates required fields
